Sales Training Consultants
Performance Through People
MEASURING SALES TRAINING SUCCESS
Click the relevant box to learn more.
- Level 1 - reaction
Immediate feedback on how the delegates thought and felt about the training. Normally produced on feedback forms or via a verbal reaction.
- Level 2 - learning
The measurement of the increase in knowledge after the event. Typically assessment tests are run before and after the training. Interview and observation can also be used.
- Level 3 - behaviour
The extent of behaviour and capability improvement and implementation. This requires observation over time to assess the changes, relevance of change and sustainability of change.
- Level 4 - results
The effect that is seen in business results over time. This uses the normal management systems of the business. The difficulty is how the change in results are actually related to the training.
Can we assist with your training requirements? Just email us now with your details and we'll get back to you.
2007 Copyright © http://www.sales-training-consultants.co.uk