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Tag Archives: complexity

The Challenger Sale

May 10, 2013 – 6:47 pm

Those of you who follow my work will know that as well as working with my own clients I am a facilitator for CEB’s Challenger program and the various associated workshops for sales managers. Many of you will have seen lots written about The Challenger model and so I thought I would give my perspective […]

By John | Posted in Sales Attitude, Sales Process, Training | Also tagged business issues, customer commitment, gathering information, sales competencies | Comments Off on The Challenger Sale

The Law of Unintended Consequences

August 4, 2010 – 3:06 pm

It is interesting how companies and governments often fall into the trap of the law of unintended consequences. The basic idea of the law is that we try and set rules to create one set of outcomes but people (and sales people are really good at this) think of ingenious ways to use the rule […]

By John | Posted in Sales Management, Sales Process | Also tagged consequences, sales managers | Comments Off on The Law of Unintended Consequences

The Commitment Staircase

April 28, 2010 – 11:13 am

As I mentioned in my previous post, I wanted to channel the energy I saw in a customer’s sales force away from annoying the customer by closing at inappropriate time to adding value to the process. All of the sales people had been taught to close all the time, but when selling more complex products […]

By John | Posted in Closing | Also tagged complex products, customer commitment, proposal, sales person | Comments Off on The Commitment Staircase

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